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| Posted date: 01/15/2010 |

Bob Hallam founder and owner of Dimension One Spas
Q: Tell us a bit about your company and what you do for the hot tub
industry.
A: Dimension One Spas (D1) is a family-run company that I founded in
1977 with my wife, Linda Hallam – not the biggest home spa
company in the world, just the best.
In our 32-year history, we have combined innovations in materials
science and water handling ... |
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| Posted date: 12/30/2009 |

Dave Ludlow owner of Bullfrog Spas
Q: Tell us a bit about your company and what you do for the hot tub
industry.
A: Bullfrog International was established in 1996, but our story
began many years earlier. I worked for my father’s pool business
as a young man during the time when portable hot tubs began to become
popular. I convinced my dad to start selling hot tubs and, in turn, he
made ... |
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| Posted date: 12/30/2009 |

John Puetz, director of technology at Advantis Technologies
Q: Tell us a bit about your company and what you do for the hot tub
industry.
A: Advantis Technologies has been an industry innovator in spa
maintenance chemicals and solutions. We have developed numerous
industry firsts including Rendevous Enhance and Activate or Leisure
Time Reserve and Renew; the industry first completely chlorine ... |
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| Posted date: 12/17/2009 |

VGB Act – You Should Care
You may not realize that this legislation does impact hot tub
technicians.
by Robert Stuart
As a retail spa store or service center dealing with mostly
above-ground portable spas we often are lumped in with public swimming
pools and built-in spas simply because the regulatory officials who
want to make public water safe have no clue as to the differences. ... |
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| Posted date: 12/17/2009 |

With a Little Help From My Friends
A store where relationships matter and commitment is unwavering.
photography by Stuart Ruckman
Christian Staples, owner of Arctic Spas Utah in Salt Lake City and
Park City, Utah, doesn’t have a plan B. His hot tub business is
his plan and failure is not an option.
“This is what I’m committed to, I don’t know how to
do ... |
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| Posted date: 12/17/2009 |

Your Biggest Selling Point
The specific value your company offers should be at the forefront of
your sales presentation.
by Megan Kendrick
Recently I took a call from a consumer with a question that we hear
often: “I got my copy of Spasearch magazine in the mail, but
what I really want to know is which brand is the best?”
As editors we don’t endorse one ... |
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| Posted date: 12/17/2009 |

Business on the Go
Applications for the iPhone and BlackBerry are changing the way
retailers conduct business away from the store.
By Timothy Colwell
It wasn’t long ago when a laptop was one of the only ways you
could conduct business on the road. But now, instead of lugging a
five-pound computer around, much of what you would do on your laptop
you can now do on your cell ... |
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| Posted date: 12/17/2009 |

Banish Burnout
Don’t let your job become something you dread, consider these
tips for conquering burnout in the workplace.
Tired? Stressed? Overwhelmed? These all could be signs that you are
experiencing burnout. Manifesting itself physically or mentally,
burnout is one of the ways our bodies tell us that we are doing too
much and it is time to take a break. Easier said ... |
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| Posted date: 12/17/2009 |

What Will Come in 2010?
As we leave 2009 behind, retailers talk about the future.
By Alison Stanton
“I feel that the first half of 2010 will continue to be a
leveling-out period for the retailers. Many retailers are in survival
mode and I think that this will continue through the summer of 2010.
We are a spa-only retailer and after the last quarter of 2008 and the
first quarter ... |
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| Posted date: 12/17/2009 |

Improve Your Business Now
Five free or almost-free things you can do to make your store and
life better.
By Linda Cahan
Many of us grow up with the belief that it takes pain, suffering and
hard work to bring us the rewards we desire. We drag that concept to
work with us every day. Guess what? Success doesn’t have to be
that tough. We can have both large and small successes every ... |
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| Posted date: 12/17/2009 |

Choosing Disaster Insurance
A named perils policy versus an all-risk policy - which is right for
you?
By allbusiness.com
When choosing disaster insurance, you basically have two choices
– a named peril policy or an all-risk policy, also known as a
comprehensive policy or an open peril policy. The primary difference
between them is that one type of policy covers what is
“named” ... |
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| Posted date: 12/17/2009 |

Retailer and Association Chair
Terry Brown has seen both worlds and shares what he’s learned
at the APSP.
Economically, 2009 was a historic year. And to top it off, it was the
first year of enforcement of historic legislation – the first
federal legislation to ever affect the pool and spa industry. What a
year to be a key leader of an association in the middle of it all;
Terry ... |
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| Posted date: 12/17/2009 |

Snow Time Delivery
A custom hot tub delivery turned into a slippery slope for Hot Water
Productions, but daring ingenuity brought it safely home.
By Paul Derence
As I remember correctly it was either January or February in the late
1990s, and in the San Juan Mountains snow can become a bit of an
obstacle for new spa installations. We were on a tight schedule to
have a ... |
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| Posted date: 12/17/2009 |

The Future is Here?
Swim Spas are being hailed as the new industry superhero.
By Megan Kendrick
This isn’t the first SR article about swim spas and it
won’t be the last. Without a doubt the category has grown
– more and more manufacturers are now offering the large hot tub
with a variety of various features. What has been interesting over the
last year, ... |
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| Posted date: 12/17/2009 |

From the Ashes
It has been a tough year for manufacturers, but none would dare say
they’ve had a more challenging year than Sunbelt Spas of
Houston, Texas. Before they could fix the 1.2 million dollars of roof
damage Hurricane Ike did to their buildings, they burned to the
ground.
By Megan Kendrick
Photography by Dan Mohr
Robert Markiton had only been home for a few hours ... |
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| Posted date: 12/15/2009 |

Retail Woes –Now What?
Part One of what to do during the downturn to prepare for growth.
by Danielle Lavallee Wasson
We have all heard and read the stories of retailers closing their
doors; we have read about spa manufacturers shutting down or
consolidating. We also have heard of businesses that are growing,
retailers increasing their spa sales and manufacturers that are
becoming ... |
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