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Wednesday, March 10, 2010
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Publisher's blog

Chemicals Keep Us Healthy 
Posted date: 03/04/2010
I know, at first glance it seems like an oxymoron. For some reason our minds (at least mine) have trouble getting our heads around a socially explosive topic like “green” chemicals. During a 2008 Swiss study, 75 percent of consumers agreed with the following statement: “It’s not how much of a chemical you are exposed to that should worry you, but whether or not you ...
Getting Down to Business 
Posted date: 11/02/2009
Unless you live in a cave or don’t open your mail, you know that the Int’l Pool | Spa | Patio Expo is quickly approaching – November 13-18 in Las Vegas. Few would disagree that this annual show is important and offers a unique opportunity to see new products, visit existing vendors, listen to informative workshops, take a few classes and even rekindle old friendships. ...
Monetize Your Service Department 
Posted date: 08/27/2009
I know I, just like you, love the feeling of closing a big sale and the satisfaction I get from adding a new customer to our business. There’s little doubt you work hard to differentiate yourself from competitors and educate your customers on the value of doing business with you. Yet, many of you do little after the check clears to drive additional revenue through your service department. ...
Making Lemonade Out of Lemons 
Posted date: 06/22/2009
This is my favorite issue of the year! Every year we create a SR issue focused on the success, ingenuity and resilience of spa retailers around the country. Our editors and photographers have worked tirelessly to interview and highlight the strategies that are working to drive traffic and increase sales. A special thank you also extends to spa manufacturers who nominated a large number of retailers who ...
Still Standing 
Posted date: 04/29/2009
I KNOW FOR MOST RETAILERS, manufacturers and suppliers this spring has been tough – very tough. The credit crisis, bailouts, bankruptcies and job losses seem to dominate the national news. But there are some bright spots: • SpaRetailer has received numerous reports from manufacturers that hot tub orders were up in March and April. • Consumer confidence has stabilized and is improving ...
David T. Wood 

David is the Publisher of SpaRetailer Magazine


Bigfish Publications produces three magazines dedicated exclusively to the hot tub and swimming pool industry: SpaRetailer, Spasearch and Poolsearch.

Previous posts 
Chemicals Keep Us Healthy 
Getting Down to Business 
Monetize Your Service Department 
Making Lemonade Out of Lemons 
Still Standing 

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